000 | 01093nam a2200181 4500 | ||
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020 | _a9781473912335 | ||
082 |
_a650.072 _bM996Q |
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100 |
_a Myers, Michael D _946654 |
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245 |
_a Qualitative Research in Business and Management _cby Michael D Myers |
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260 |
_aNew Delhi: _bSage Publication, _c2020 |
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300 |
_axxi _bPB _exxi, 358p. |
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520 | _a This accessible and expansive, yet remarkably concise textbook is designed to help readers with their research project. As well as guiding them through the key methods of collecting and analysing qualitative data, this book provides invaluable information on writing up their research and how to get published. Now in its third edition, Qualitative Research in Business and Management has been fully updated to include a range of recent examples of aspects of qualitative research in action, and a new look at the methods and ethics of using social media data. | ||
650 |
_aManagement Research _946655 |
||
650 | _aQualitative Research | ||
650 |
_aBusiness Research _946656 |
||
650 |
_aMarket Research _914246 |
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942 | _cBK | ||
999 |
_c16926 _d16926 |