000 01727nmm a2200241Ia 4500
008 211111r20222021enk o 000 0 eng d
020 _a9781350174290
082 _a174
100 _aIandoli, Luca,
_eauthor
_946088
245 0 _aElegant design :
_ba designer's guide to harnessing aesthetics /
_cLuca Iandoli and Giuseppe Zollo.
250 _aFirst edition.
260 _aLondon [England] :
_bBloomsbury Visual Arts,
_c2022
264 _aLondon [England] :
_bBloomsbury Publishing,
_c2021
300 _aonline resource.
520 _a"Analyzing the work of great artists and designers, with the help of psychology, Elegant Design identifies actionable aesthetic strategies to achieve effective design. It shows how to use these strategies to create visual formats that maximize meaning while using minimum information: the outcome is effective complexity. With case studies in design that successfully navigate complexity and simplicity, such as Nest, and with a variety of exercises at the end of each chapter to train your brain to use aesthetics in this way, this book will be your guide to develop a swinging mind: one that may swing from order and disorder, details and context, equilibrium and disruption, and familiarity and novelty. It will teach you how to create design that is as simple as possible - but not simpler"
650 _aAesthetics.
650 _aDesign
_91286
650 _aProduct design,Graphical & digital media applications,User interface design & usability
_946089
655 _aElectronic books.
700 _aZollo, Giuseppe,
_eauthor
_946090
856 _3Abstract with links to full text
_uhttps://doi.org/10.5040/9781350174290?locatt=label:secondary_bloomsburyCollections
942 _cEBK
999 _c16728
_d16728