TY  - DATA
AU  - Fleury, James,
AU  - Hartzheim, Bryan Hikari,
AU  - Mamber, Stephen,
TI  - The franchise era: managing media in the digital economy 
SN  - 9781474464802 (ebook) :
U1  - 302.23068 
PY  - 2020///
CY  - Edinburgh
PB  - Edinburgh University Press
KW  - Digital media
KW  - Management
KW  - Social aspects
KW  - Mass media and culture
KW  - Internet
KW  - Streaming technology (Telecommunications)
N2  - Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape
UR  - http://dx.doi.org/10.3366/edinburgh/9781474419222.001.0001
ER  -