MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02402nmm a2200241 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230705145110.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
161212s2018||||enk o ||1 0|eng|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781108235891 (ebook) |
|
|---|
| Canceled/invalid ISBN |
9781108416139 (hardback) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
320.014 |
| Edition number |
23 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Neyazi, Taberez Ahmed, |
| Dates associated with a name |
1977- |
| Relator term |
author. |
| 9 (RLIN) |
19279 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Political communication and mobilisation : |
| Remainder of title |
the Hindi media in India / |
| Statement of responsibility, etc. |
Taberez Ahmed Neyazi. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Cambridge : |
| Name of publisher, distributor, etc. |
Cambridge University Press, |
| Date of publication, distribution, etc. |
2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (xv, 234 pages) : |
| Other physical details |
digital, PDF file(s). |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Title from publisher's bibliographic system (viewed on 23 Aug 2019). |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Chapter 1: Introduction: Political Communication and Mobilisation in India -- Chapter 2: Under Colonial Rule: Mobilisation in the Hindi and English Press -- Chapter 3: Media and Mobilisation in Independent India -- Chapter 4: Localisation, Grassroots Mobilisation and Hindi News Media -- Chapter 5: Political Economy of the Hindi Press -- Chapter 6: The Hybrid Media System, Anti-corruption Movement and Political Mobilisation -- Chapter 7: Agenda-setting and Mobilisation in a Hybrid Media Environment -- Chapter 8: Conclusion: Politics, Power and Mobilisation in Digital India. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
This book provides a fresh perspective on the importance of the Hindi media in India's political, social and economic transformation with evidence from the countryside and the cities. Accessed by more than forty percent of the public, it continues to play an important role in building political awareness and mobilising public opinion. Instead of viewing the media as a singular entity, this book highlights its diversity and complexity to understand the changing dynamics of political communication that is shaped by the interactions between the news media, political parties and the public, and how various media forms are being used in a rapidly transforming environment. The book offers insights into how print, television, and digital media work together with, rather than in isolation from, each another to grasp the complexities of the emerging hybrid media environment and the future of mobilisation. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication in politics |
| Geographic subdivision |
India. |
| 9 (RLIN) |
19280 |
|
|---|
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Political aspects |
| Geographic subdivision |
India. |
| 9 (RLIN) |
19281 |
|
|---|
| Topical term or geographic name entry element |
Hindi newspapers |
| Geographic subdivision |
India. |
| 9 (RLIN) |
19282 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://doi.org/10.1017/9781108235891">https://doi.org/10.1017/9781108235891</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
e-Book |
