Researching communications : a practical guide to methods in media and cultural analysis /
Deacon, David,
Researching communications : a practical guide to methods in media and cultural analysis / David Deacon, Michael Pickering, Graham Murdock, Peter Golding. - Third edition. - London, England : Zed Books, 2021. - 1 online resource : : illustrations (black and white)
Previous edition: 2007. Preface to the First Edition Preface to the Second Edition Preface to the Third Edition Acknowledgements1. Approaching research 2. Dealing with documentation 3. Selecting and sampling 4. Asking questions 5. Handling numbers 6. Counting contents 7. Analysing texts 8. Unpacking news 9. Viewing the image 10. Interpreting images 11. Being an observer 12. Attending to talk 13. Taking talk apart 14. Making comparisons 15. Using computers 16. Beyond methodology: the what, how and why of researching communications GlossaryBibliographyIndex.
Includes bibliographical references and index.
9781501316951
Mass media--Research.
Communication studies
302.23072
Researching communications : a practical guide to methods in media and cultural analysis / David Deacon, Michael Pickering, Graham Murdock, Peter Golding. - Third edition. - London, England : Zed Books, 2021. - 1 online resource : : illustrations (black and white)
Previous edition: 2007. Preface to the First Edition Preface to the Second Edition Preface to the Third Edition Acknowledgements1. Approaching research 2. Dealing with documentation 3. Selecting and sampling 4. Asking questions 5. Handling numbers 6. Counting contents 7. Analysing texts 8. Unpacking news 9. Viewing the image 10. Interpreting images 11. Being an observer 12. Attending to talk 13. Taking talk apart 14. Making comparisons 15. Using computers 16. Beyond methodology: the what, how and why of researching communications GlossaryBibliographyIndex.
Includes bibliographical references and index.
9781501316951
Mass media--Research.
Communication studies
302.23072